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Parties and Prejudice

The Normalization of Antiminority Rhetoric in US Politics

Parties and Prejudice

The Normalization of Antiminority Rhetoric in US Politics

An essential guide to how the interactions between social norms, party politics, and expressions of prejudice are driving contemporary politics.

Antiminority rhetoric in American politics has grown more overt. What were once fringe comments on Stormfront have now become typical campaign appeals from many mainstream politicians. If there was ever a doubt, this is a poignant reminder that the boundaries of what is “acceptable” and “unacceptable” to say and do are fluid and socially enforced.

In Parties and Prejudice, Maneesh Arora offers a broad framework for understanding this new political terrain. Arora argues that the interaction between social norms and party politics determines what the political consequence of prejudicial speech will be. He illuminates this nuanced relationship by showing that norms vary based on the targeted minority group and the intended audience.

Drawing on experiments, survey data, news coverage, and real-world examples, Parties and Prejudice examines the distinctive ways that egalitarian/inegalitarian norms have developed—within each party—for Black, Muslim, and LGBTQ+ Americans. It is essential reading for understanding Donald Trump’s rise to power, the modern conservative agenda (including opposition to critical race theory and transgender rights), and threats to the development of a multiracial democracy.


256 pages | 38 halftones, 25 tables | 6 x 9 | © 2025

Political Science: American Government and Politics, Political Behavior and Public Opinion

Reviews

Parties and Prejudice embarks on a critical examination of the varying societal acceptance of discrimination against different minority groups. Employing a historically informed and nuanced analysis, Arora reveals how social norms are not only distinctively evolving across different minority groups but also for different segments of the American population (particularly with respect to party). A transformative and promising addition to American politics scholarship.”

Nazita Lajevardi | author of "Outsiders at Home: The Politics of American Islamophobia"

Table of Contents

List of Figures and Tables

Chapter 1. Introduction
Chapter 2. Theory of Differential Norms
Chapter 3. The Social Norms Index
Chapter 4. Anti-Black Messaging and Political Evaluations
Chapter 5. Anti-Muslim Messaging and Political Evaluations
Chapter 6. Anti-LGBTQ+ Messaging and Political Evaluations
Chapter 7. Countering Explicit Prejudicial Political Messaging
Chapter 8. Implications of the Normalization of Prejudice

Acknowledgments
Appendix
Notes
References
Index

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