The genre of horror is becoming ever more prominent in the global film market, with both small and large horror releases from around the world enjoying commercial and critical success like never before. Since 2000, the genre has undergone a multitude of developments across a range of cultures and types of media, many of which have yet to receive a full examination by scholars. New Blood fills that gap, presenting an overview of both the established and emerging directions in which the horror genre is moving. By offering up-to-date frameworks for approaching horror media, tied to a series of appropriate case studies, this book will prove a valuable additional to the shelves of researchers, students, and fans of horror.